(IANS) Yash Raj Films’ “Rab Ne Bana Di Jodi” that hit the screens Dec 12 has proven to be a breather for the production house breaking its jinx of delivering duds this year. The banner’s earlier releases this year, “Roadside Romeo”, “Thoda Pyaar Thoda Magic” and “Tashan” were cold-shouldered by the audience despite major pre-release promotion though Ranbir Kapoor starrer “Bachna Ae Haseeno” managed to do average business at the box office.
However, “Rab Ne…” has given Yash Raj Films a new lease of life.
It was believed in the trade circles that the production house was releasing the film at a wrong time - when global economic slump was on and soon after the 26/11 Mumbai terror attacks.
Directed by dormant filmmaker Aditya Chopra, the film is Shah Rukh Khan’s first release of the year and the first Shah Rukh-Aditya Chopra collaboration in over eight years after post “Mohabbatein” (2000).
The film has broken all earlier opening weekend collection records for Yash Raj Films grossing approximately Rs.600 million worldwide on its opening weekend.
“It’s after a long time that a good movie has came out of the Yash Raj camp and that too with Aditya Chopra and Shah Rukh coming together after eight years,” Joginder Mahajan, a Delhi-based distributor, told IANS.
“Though the collections for the movie have not been cent percent, they have been beyond expectations so far. It is the first big release after ‘Dostana’ and has no competition till the next two weeks until ‘Ghajini’ releases Dec 25. So it has full chances of reaping the benefit,” he added.
Set in Amritsar, “Rab Ne…” is the story of a mismatched couple played by Shah Rukh and debutante Anushka Sharma and how the pair explores love in the backdrop of a dance competition.
According to a statement released by Yash Raj Films Monday, the light-hearted romantic comedy has crossed boundaries and even set records in the Middle East.
The film has also received a grand opening across all overseas markets, including Britain, the US, Australia, Europe, Africa, and other territories in Asia.
Will RNBDJ be able to beat DDLJ!
Aditya Chopra is coming back to direction after a long gap of 8 years with his Shah Rukh Khan starrer, Rab Ne Bana Di Jodi. His last directorial venture, again a SRK starrer was Mohabattein (2000). Now his RNBDJ is all set to release next week but the same time, the first Shahrukh Khan/Aditya Chopra venture Dilwale Dulhania Le Jayenge is still going strong at Mumbai’s Maratha Mandir.
What is surprising is Dilwale Dulhania Le Jayenge has collected 19,210 in its 683rd week on 7 shows and last week when theaters were shut on Thursday it collected 25,953 on 6 shows, this was its 684th week of a continuous run in Mumbai. It will be interesting to see if Rab Ne Bana Di Jodi will be still running after fifteen weeks because this is when Dilwale Dulhania Le Jayenge will most probably be celebrating its seventh century (700 weeks).
There were also rumors floating around since the terror attacks last week that Rab Ne Bana Di Jodi may be postponed to a better release time but they are not true. Rab Ne Bana Di Jodi has been confirmed to release on 12th December all over India. It is also going to get a simultaneous release in Pakistan on the 12th and all eyes are on what sort of business a Shahrukh Khan starrer will do there as his following is massive in that country.
What is surprising is Dilwale Dulhania Le Jayenge has collected 19,210 in its 683rd week on 7 shows and last week when theaters were shut on Thursday it collected 25,953 on 6 shows, this was its 684th week of a continuous run in Mumbai. It will be interesting to see if Rab Ne Bana Di Jodi will be still running after fifteen weeks because this is when Dilwale Dulhania Le Jayenge will most probably be celebrating its seventh century (700 weeks).
There were also rumors floating around since the terror attacks last week that Rab Ne Bana Di Jodi may be postponed to a better release time but they are not true. Rab Ne Bana Di Jodi has been confirmed to release on 12th December all over India. It is also going to get a simultaneous release in Pakistan on the 12th and all eyes are on what sort of business a Shahrukh Khan starrer will do there as his following is massive in that country.
SRK loves Rab Ne Bana Di Jodi
SRK, his family and friends are in complete awe of Rab Ne Bana Di Jodi after it’s private screening.
A source reveals, “The private screening was attended by Shah Rukh Khan, wife Gauri, kids Suhana and Aryan, Karan Johar, Aditya Chopra, Yash Chopra and debutante Anushka Sharma. All of them really liked the film. Yash Raj Films has had plenty of flops this year so they wanted to check if Rab Ne… had turned out well or not.”
The source goes on, ” ‘Rab Ne Bana Di Jodi’ has super-hit written all over it. The movie is quite funny and has some spectacular dance sequences.”
Even the main actor, SRK thinks the same, adding, “Adi is making a film after years… It’s the story of a normal person. I am sometimes Raj or Rahul or Om before people but here is a character of a very simple person. This is very different to that. I want every girl, every girlfriend, and every wife to look at their loved one and say that this is how I love him. And it’s very different from what I have done till today as Raj or Rahul. You know talking about this film makes me smile always.”
We wish SRK all the luck for his most awaited movie.
A source reveals, “The private screening was attended by Shah Rukh Khan, wife Gauri, kids Suhana and Aryan, Karan Johar, Aditya Chopra, Yash Chopra and debutante Anushka Sharma. All of them really liked the film. Yash Raj Films has had plenty of flops this year so they wanted to check if Rab Ne… had turned out well or not.”
The source goes on, ” ‘Rab Ne Bana Di Jodi’ has super-hit written all over it. The movie is quite funny and has some spectacular dance sequences.”
Even the main actor, SRK thinks the same, adding, “Adi is making a film after years… It’s the story of a normal person. I am sometimes Raj or Rahul or Om before people but here is a character of a very simple person. This is very different to that. I want every girl, every girlfriend, and every wife to look at their loved one and say that this is how I love him. And it’s very different from what I have done till today as Raj or Rahul. You know talking about this film makes me smile always.”
We wish SRK all the luck for his most awaited movie.
Rab Ne Bana Di Jodi song not lifted: Music dir
From six-pack abs in that Shah Rukh Khan parades in his Om Shanti Om song 'darde-disco' to a mustache and ill fitting clothes getup in Rab Ne Bana Di Jodi, SRK takes up a curious journey in acting.
The song in Rab Ne Bana Di Jodi is sure to make people wonder as to what is going on in this film. The music of Rab Ne Bana Di Jodi is already on the stands.
"This is about an ordinary person's conversation with himself. SRK plays a character who works in the electricity department. He doesn't have the words or gestures to be able to express himself in a manner which is flashy or which would attract attention. Here, he finds himself very badly desiring another person. Now, he is not used to romancing the girls and is not the kind of person who spends a lot of time with the opposite sex. He's not a poet," said Jaideep Sahni, the lyricist of the song in Rab Ne Bana Di Jodi.
"It was supposed to be a very easy and breezy kind of a song. That was basically the brief. The director had already given us the line and it read "haule haule". That was part of the script. It means that the character is telling himself, don't worry as she will fall in love with you," said Salim, the music director of the film Rab Ne Bana Di Jodi.
On one hand one has this breezy number but on the other hand is the one where King Khan seems to have two left feet. That was the brief from the filmmaker not only for SRK but also for the music directors.
"Adi's brief was very, very clear. I want a clutter breaking song and a nursery rhyme, is what the director said. The song should have a nursery rhyme quality. A simple one almost like a master teaching a student. It should have that quality. Something like the rhyme "Put your left leg in, put your left leg out" and that got us thinking in a completely different zone. That's what you hear right now. 'Dance pe chance' is that whole thought going down into those four and a half minutes. So like that concept of 'Put your left leg in put your left leg' out in a very simple Punjabi way and the Punjabi elements in which SRK suddenly says 'To hell with you and I'm on a Punjabi trip' as she is teaching him how to dance," said Suleiman the music director.
The music director duo don't seem to care too much about the rumour of their song being inspired from Adnan Sami's hit track 'Kabhi nahi'.
"It normally happens when a song becomes really popular. People cannot believe that it's such a good song, it must have been copied from somewhere. Even if there is a one per cent similarity, people say its copied. Obviously, they cannot believe that a great song can be done by itself. I feel its a very simple song without an ounce of pretension," said the music director duo of Salim-Suleiman.
It all depends on whether Adnan Sami buys into that or not.
(IBN Live)
The song in Rab Ne Bana Di Jodi is sure to make people wonder as to what is going on in this film. The music of Rab Ne Bana Di Jodi is already on the stands.
"This is about an ordinary person's conversation with himself. SRK plays a character who works in the electricity department. He doesn't have the words or gestures to be able to express himself in a manner which is flashy or which would attract attention. Here, he finds himself very badly desiring another person. Now, he is not used to romancing the girls and is not the kind of person who spends a lot of time with the opposite sex. He's not a poet," said Jaideep Sahni, the lyricist of the song in Rab Ne Bana Di Jodi.
"It was supposed to be a very easy and breezy kind of a song. That was basically the brief. The director had already given us the line and it read "haule haule". That was part of the script. It means that the character is telling himself, don't worry as she will fall in love with you," said Salim, the music director of the film Rab Ne Bana Di Jodi.
On one hand one has this breezy number but on the other hand is the one where King Khan seems to have two left feet. That was the brief from the filmmaker not only for SRK but also for the music directors.
"Adi's brief was very, very clear. I want a clutter breaking song and a nursery rhyme, is what the director said. The song should have a nursery rhyme quality. A simple one almost like a master teaching a student. It should have that quality. Something like the rhyme "Put your left leg in, put your left leg out" and that got us thinking in a completely different zone. That's what you hear right now. 'Dance pe chance' is that whole thought going down into those four and a half minutes. So like that concept of 'Put your left leg in put your left leg' out in a very simple Punjabi way and the Punjabi elements in which SRK suddenly says 'To hell with you and I'm on a Punjabi trip' as she is teaching him how to dance," said Suleiman the music director.
The music director duo don't seem to care too much about the rumour of their song being inspired from Adnan Sami's hit track 'Kabhi nahi'.
"It normally happens when a song becomes really popular. People cannot believe that it's such a good song, it must have been copied from somewhere. Even if there is a one per cent similarity, people say its copied. Obviously, they cannot believe that a great song can be done by itself. I feel its a very simple song without an ounce of pretension," said the music director duo of Salim-Suleiman.
It all depends on whether Adnan Sami buys into that or not.
(IBN Live)
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